Automated SMS Communications
Keeping buyers and sellers up to date on listings and status can be challenging and time consuming. Failure to keep buyers up to date can result in lost sales, or worse, the buyer seeking out a new realtor or third party service. Likewise, sellers often become antsy and concerned about the progress of the showings, often quick to switch realtors if they do not feel there is adequate progress or communication.
With the RingCentral SMS API you can significantly increase your communication with both. Buyers can automatically be sent show time confirmations and new listings with embedded pictures, videos, and links! For buyers that are not actively seeking on a regular basis, you can even automate a periodic check-in to see if they are currently looking. When show times are booked or someone shows interest, you can automatically message the seller to keep them updated on the progress, even building out SMS reports to highlight the number of shows, hot leads, and more.
You can even expand your reach and increase your lead database by using the RingCentral SMS API to let interested buyers text a number to learn more about a property. You can then follow up with an automated survey to further qualify the buyer, send nurturing texts to keep them informed or engaged, and even send out additional listings that might be similar to their current interests.